Text Optimization

Optimize any copy with behavioral psychology — not generic AI.

BehaviorPro analyzes your text against 300+ behavioral markers, then applies the most effective of 60+ scientific persuasion techniques. Every rewrite comes with the WHY.

Free plan — 3 credits/month, no credit card needed.

How it works

From copy to conversion in four steps

Each step shows case-specific explanations so you learn behavioral science while you work.

  1. 1

    Submit your copy

    Paste an email, landing page, ad or any piece of persuasive text.

  2. 2

    Behavioral analysis

    AI scans for your behavioral goal, audience and the markers from the 300+ database.

  3. 3

    Technique matching

    Smart matching picks the most effective techniques from 60+ options for your context.

  4. 4

    Optimized result

    Receive turn-key optimized copy plus a full explanation of every behavioral choice.

STEP 02 / OPTIMIZE
Match. Score. Apply.
Inputs feed selection — the wheel lands on the best six.
▸ All inputs feed selection
Behavioral goal
Confirm renewal
Audience
Premium · 2+ yrs · skim reader
Channel
Email
Brand voice
Direct · warm · no urgency
▸ + 6 markers from analysis
Cognitive bias
Loss Aversion
Strong loss frame on free-tier revert.
Cognitive bias
Status Quo Bias
Anchors on current state.
Emotional
Endowment Effect
Activates ownership loss.
Social
Social Proof
Base rate of long-term renewals.
Perceptual
Deadline Salience
Time anchor at 30 days.
Contextual
Mental Accounting
Premium plan as separate ledger.
▸ Technique library · scanning
scrubbing…
Anchoring
Choice Architecture
Goal Gradient
Mental Accounting
Identity Priming
Implementation Intentions
Self-efficacy Boosts
Hyperbolic Discounting
Default Setting
Time Discounting
Vividness
Mere Exposure
Personal Relevance
Reactance Reduction
Sunk Cost
Optimism Bias
Recency Effect
Salience Cue
Loss Framing
Reframing
Uncertainty Reduction
Zeigarnik
Endowed Progress
Action Bias
✓ Six techniques selected
Implementation Intentions
Loss Framing
Endowed Progress
Default Setting
Personal Relevance
Goal Gradient
0:00 / 0:33
STEP 02 / OPTIMIZE
Match. Score. Apply.
Inputs feed selection — the wheel lands on the best six.
▸ All inputs feed selection
Behavioral goal
Confirm renewal
Audience
Premium · 2+ yrs · skim reader
Channel
Email
Brand voice
Direct · warm · no urgency
▸ + 6 markers from analysis
Cognitive bias
Loss Aversion
Strong loss frame on free-tier revert.
Cognitive bias
Status Quo Bias
Anchors on current state.
Emotional
Endowment Effect
Activates ownership loss.
Social
Social Proof
Base rate of long-term renewals.
Perceptual
Deadline Salience
Time anchor at 30 days.
Contextual
Mental Accounting
Premium plan as separate ledger.
▸ Technique library · scanning
scrubbing…
Anchoring
Choice Architecture
Goal Gradient
Mental Accounting
Identity Priming
Implementation Intentions
Self-efficacy Boosts
Hyperbolic Discounting
Default Setting
Time Discounting
Vividness
Mere Exposure
Personal Relevance
Reactance Reduction
Sunk Cost
Optimism Bias
Recency Effect
Salience Cue
Loss Framing
Reframing
Uncertainty Reduction
Zeigarnik
Endowed Progress
Action Bias
✓ Six techniques selected
Implementation Intentions
Loss Framing
Endowed Progress
Default Setting
Personal Relevance
Goal Gradient

What you get

Behavioral optimization, not a thesaurus

A side-by-side comparison: most AI rewriters polish words. BehaviorPro changes the psychology.

300+ behavioral markers database

Detects cognitive biases, heuristics and contextual factors that drive decisions — far beyond generic AI rewrites.

60+ persuasion techniques

Curated from peer-reviewed work by Cialdini, Kahneman, Berger, Ariely and others. Each one mapped to a marker.

Developed with psychologists

Built by behavioral scientists at Guideology — not a wrapper around a general-purpose LLM.

Smart technique matching

AI picks the most effective techniques for your specific goal, audience, channel and tone — not a one-size-fits-all rewrite.

Brand voice integration

Preserves your tone of voice while optimizing. Save account- or folder-level guidelines and reuse across cases.

Audience-aware optimization

Targets the optimization at the right segment — combine with Synthetic Personas for deep behavioral targeting.

Learn from every explanation

Each applied technique is explained with a reference to your original copy. Transparent reasoning, not a black box.

Turn-key, publication-ready output

Optimized copy you can publish directly — with audit trail of every behavioral choice made.

Designed for conversion uplift

Evidence-based persuasion to lift email open rates, click-throughs, sign-ups and on-page conversion.

Your content stays private

SSL-encrypted. Texts are never used to train AI models. AVG/GDPR-compliant, EU-hosted.

What users say

Trusted by copywriters, marketers and CRO teams

Real testimonials from beta customers — full case studies coming soon.

“BehaviorPro is the first AI tool that explains WHY a rewrite works. It made our team better, not just faster.”
Senior Copywriter
B2C agency, Amsterdam
Placeholder — real quote follows
“We rewrote our checkout flow with behavioral techniques surfaced by BehaviorPro. Friction dropped, conversion went up.”
CRO Specialist
E-commerce SaaS
Placeholder — real quote follows
“Finally an optimizer that understands tone of voice and brand. Our compliance team approves the output without rewrites.”
Communications Lead
Mid-size insurer
Placeholder — real quote follows

Questions about Text Optimization

See behavioral optimization on your own copy

Paste a draft, hit optimize, read the explanations. Free to try, no credit card.

Start now. Just paste your copy and watch the magic happen.